Our mission
Our aim is to design the most practical, most wearable dress in your wardrobe. We make dresses from our favorite natural material, wool.
Our namesake
Wool is the foundation of our brand. It equips us to do the things that we love.

Simplifying wardrobes with merino
"What to wear" just became the easiest question of the day.
Our values
Live simply. Consume carefully. Do good.

European customers not in a European Union country can learn more about duties, taxes, and VAT on our FAQ page.