Our Midweight
Pique is Here
Introductory 20% off this item through February 17. Returns to full price after.
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We are the merino wool experts,
it’s all we do.
Learn more →
New Arrivals
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100% Wool Crew Neck Tee
€94
Ocean Teal
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Signature V-Neck Tee
€84
Natural White
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Midweight Pique Button-Down Shirt
€198€158
Olive
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Stretch Canvas 5-Pocket Trouser
€208
Castlerock
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Signature Crew Neck Tee
€84
Ocean Teal
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Interlock Crew Neck Tee
€114
Olive
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Ponte Travel Hoodie
€250
Black
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Signature V-Neck Tee
€84
Gray Heather
Own less, own better, and get back to the things you love doing.
About us →
Level up your layers
Our midweight Honeycomb Waffle Quarter-zip adds depth to any outfit with its unique, eye-catching texture.
“Used this sweater for real estate closings, to airport outfits, to just a warm layer! Love the color and the comfort of this quarter zip.” —Earl
Best Sellers
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130 Button-Down Shirt
€170
Blue Oxford
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210 Button-Down Shirt
€180
Blue Oxford
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Interlock Jogger
€170
Black
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Signature Crew Neck Tee
€84
Silver Birch
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100% Wool Crew Neck Tee
€94
Washed Navy
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Signature Polo
€100
Charcoal Heather
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100% Wool Undershirt
€90
Natural White
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Boxer Briefs
€50
Black & Gray End-On-End
We're the merino experts
Why a better shirt starts with merino wool.
Traceable supply chain
We've been working directly with our factory partners since 2013.
Pack less, go further
Travel lighter with merino pieces made to be worn again and again.
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Share your style with @woolandprince