Longer Days, Natural Comfort

New arrivals for warmer days ahead.

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We are the merino wool experts,
it’s all we do.

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Best Sellers

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Own less, own better, and get back to the things you love doing.

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Signature Crew

“This is hands down the best shirt I’ve ever owned.” —Andrew C.

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We're the merino experts

Why a better shirt starts with merino wool.

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Traceable supply chain

We've been working directly with our factory partners since 2013.

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Pack less, go further

Travel lighter with merino pieces made to be worn again and again.

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