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US / rest of world
United States

We ship around the world from the United States via USPS and DHL.

For European customers, we offer our best selling shirts shipped directly from the Netherlands. (No shipping delays, unexpected duties, or customs clearance charges.)

Free Shipping, Free Returns

Free Ground Shipping On Orders over €50

Have a return or exchange? Simple!
To start the process, notify us with an email at including your order number (#1234E) and the item you’re sending back.

Delivery Time in Business Days

We ship via DHL from our fulfillment center in the Netherlands. You will receive a tracking number and can expect your shipment in 2 to 4 business days.

More shipping information here

Care Instructions


When necessary, we recommend taking your shirt to the dry cleaners for a crisp look. You can also machine wash your shirt using normal cycle on cold with regular laundry detergent. Lay flat or line dry. Don't use drying machine.


Gentle cycle on cold with regular laundry detergent. Lay flat or line dry. Don't use drying machine.


Hand wash cold. Lay flat or line dry. Don't use drying machine.

Size Guide


Measure around the middle of your neck, leaving the tape loose.


Measure around your natural waist, keeping the tape a bit loose.


Measure under your arms around the fullest part of your chest

Arm length

Measure from the back of your neck across the top of your shoulder to your elbow, and down to your wrist

Size Extra SmallXS
Neck 13.5-14"
Chest 32-34"
Waist 26-28"
Arm Length 31-32"
Size SmallS
Neck 14-14.5"
Chest 35-37"
Waist 29-31"
Arm Length 32-33"
Size MediumM
Neck 15-15.5"
Chest 38-40"
Waist 32-34"
Arm Length 33-34"
Size LargeL
Neck 16-16.5"
Chest 41-43"
Waist 35-37"
Arm Length 34-35"
Size Extra LargeXL
Neck 17-17.5"
Chest 44-46"
Waist 38-40"
Arm Length 35-36"

Need more size information? Click here for shirt measurements and here for a note about our fits.

Free Shipping and VAT paid for EU and UK customers. 15% off woven shirts. Free Shipping and VAT paid for EU and UK customers.

Everyday Merino

Why merino wool beats cotton

Wool regulates your temperature like no other material.

Among outdoor enthusiasts, you’ll often hear the phrase: “cotton kills.” After harrowing hypothermic experiences due to wearing cotton, the gear-obsessed outdoor community has put their trust in wool base layers (if you've switched from cotton socks to wool socks, you know exactly what we're talking about). The problem with cotton is that it readily absorbs moisture and releases that moisture very slowly, which in turn pulls precious warmth from your body. In contrast, wool insulates even when wet and doesn’t technically feel wet until it's saturated with 60% of its own weight in moisture.

Here’s the surprising part of wool’s climate controlling properties: wool keeps you cool in warm climates too. Lightweight wool garments breathe and wick moisture away from the skin, keeping the wearer cool, even in humid climates.


Wool fights odor and climate change.

You may notice that your cotton shirts stink after just one or two wears and require washing. Wool shirts, on the other hand, can go for weeks (or 100 days) at a time without showing signs of odor. How does wool accomplish this? It quickly absorbs sweat which prevents the growth of odor-causing bacteria and keeps your skin dry.

Since wool fights odor so well, wool-wearers go longer between laundry cycles and the earth is happier because of it. 25% of a garment’s carbon footprint comes from how often you wash it, which reinforces the fact that eliminating laundry when you can is one small thing you can do for the environment.

Our Blue Stripe Button-Down.

Wool will change the way you think about clothing.

As a society, we’ve been led to believe that buying lots of cheap clothing will help us look and feel good. In reality, excessive consumption creates decision fatigue, undue clutter, and cumulatively creates more stress in our lives. We really only need a few garments that we adore. Owning less allows you to have the best. Or depending on how you look at it, having the best allows you to own less. There’s a reason why guys leading minimalist lifestyles seek out wool clothing.

Read more about the benefits of wool or try it out for yourself with our wool starter pack. Interested in joining a community of like-minded, aspiring minimalists? Join Only What Matters here.

Let us know if you have anything to add to our merino vs cotton write-up in the comments below:

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