Bundles
Crew Sock 3-Pack
€52
Black & Navy 3-Pack
Boxer Brief 4-Pack
€176
Mixed 4-Pack
100% Wool Undershirt 3-Pack
€243
Mixed 3-Pack
100% Wool Undershirt 3-Pack
€243
Black 3-Pack
Boxer Brief 8-Pack
€336
Black 8-Pack
Boxer Brief 4-Pack
€176
Black 4-Pack
100% Wool Undershirt 3-Pack
€243
Natural White 3-Pack
Crew Sock 3-Pack
€52
Navy 3-Pack
Crew Sock 3-Pack
€52
Charcoal 3-Pack
Crew Sock 3-Pack
€52
Black 3-Pack
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"The Best Clothes for a Men's Travel Capsule Wardrobe."
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"Wool&Prince's merino wool shirts...no washing, no ironing. Does it smell? My wife, my most reliable witness, reports no."
Tom V. -
"Mac Bishop's kickstarter for a miracle wool shirt that doesn't need to be washed exploded across the internet."
Stan Alcorn
We're the merino experts
Why a better shirt starts with merino wool.
Traceable supply chain
Working directly with our mill & factory partners since 2013.
Get to know our founder
Mac's story, in his own words.