Lightweight Stretch
Stretchy lightweight knit designed for underwear.
Boxer Briefs
€50
Black & Gray End-On-End
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"The Best Clothes for a Men's Travel Capsule Wardrobe."
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"Wool&Prince's merino wool shirts...no washing, no ironing. Does it smell? My wife, my most reliable witness, reports no."
Tom V. -
"Mac Bishop's kickstarter for a miracle wool shirt that doesn't need to be washed exploded across the internet."
Stan Alcorn
We're the merino experts
Why a better shirt starts with merino wool.
Traceable supply chain
Working directly with our mill & factory partners since 2013.
Get to know our founder
Mac's story, in his own words.